A first look
Free visibility check
No charge
Five relevant customer questions, with a short explanation of what appears and which gaps are worth investigating.
Request a checkAI & LLM optimisation
Make your business
easier to find in AI search.
Practical reviews and website improvements for businesses that want to understand how they appear in AI answers, and make their expertise clearer online.
In plain English
A clearer website.
Better information.
I review how your business is described on your website, professional profiles and the sources your customers can find. Then I identify practical improvements to your service pages, supporting evidence and technical foundations.
This builds on SEO: accessible pages, useful content, clear business information and credible sources. AI visibility varies between platforms and questions, so the work starts with evidence rather than a promised position.
The 90-day approach
Review. Improve.
Measure again.
- 01
Record
Sample relevant customer questions and record the platforms, dates, responses and cited sources.
- 02
Clarify
Improve service descriptions, site structure and accurate information about your business.
- 03
Support
Develop useful answers and connect your claims with appropriate evidence and external profiles.
- 04
Revisit
Repeat the checks, explain what changed and agree the next priorities. A sample is a snapshot, not a universal score.
Ways to work together
Start with the
right scope.
A practical diagnosis
AI Visibility Audit
£350
A review of your website, business information and available supporting sources, followed by prioritised recommendations.
Discuss an auditSupport with the changes
90-Day Programme
From £2,500
A scoped programme of review, website and content improvements, implementation support and follow-up measurement.
Discuss the programmeThe scope, delivery arrangements and total fee are confirmed in your written quote.
A product I’m building
Visibility Pilot.
SaaS web app
SEO, AI visibility and local search intelligence.
Visibility Pilot is a separate web application within my digital work. Explore the product to see its current features and approach.
Explore Visibility PilotPractical questions
A few useful distinctions.
Is AI optimisation different from SEO?
There is considerable overlap. I start with accessible pages, clear service information and useful content, then examine how the business appears in AI search responses and which sources are cited.
Can you guarantee a recommendation or citation?
No. AI services and search engines control their own results. I can agree the work, document the checks and report the findings, but cannot guarantee a ranking, mention or citation.
Do I need special AI files or a new website?
That depends on the actual issues. A useful first step is to inspect the existing website. Google says no special AI text files or schema are required for its AI search features. See Google’s guidance.
How do you measure changes?
By recording the questions, platform, date and cited sources, then repeating comparable checks. Results can vary, so those observations are considered alongside relevant search and enquiry data where available.
Start with your website
Find out what needs attention.
Send your website and a short explanation of what you do. I’ll start with the questions a prospective customer might ask.
Request a free visibility check