Too visual, too little context
A portfolio can be compelling to a person while revealing almost nothing about the client, place, brief, discipline or outcome.
AI & LLM optimisation · EN / FR
Be the name the answer includes.
Your customers are asking AI who to trust, shortlist and hire. I clarify the signals that help your business appear in those answers.
Example buying-intent question
“Which creative studio should I trust for this project?”In plain English
AI visibility is clarity plus corroboration.
Models do not recommend a business simply because its website says it is excellent. They build confidence from repeated, consistent signals: what you call yourself, the work you describe, structured data, reviews, press, citations and independent sources.
This overlaps with SEO, but the output is different. Traditional search helps a page rank. AI optimisation helps a clearly defined business become part of the answer.
- 01Entity clarityOne consistent explanation of who you are, what you do and where.
- 02Machine-readable structureSchema, semantic pages and relationships that remove guesswork.
- 03Citable contentSpecific, self-contained answers and proof worth extracting.
- 04Third-party authorityReviews, profiles, press and mentions that support your claims.
Why creative businesses disappear
Beautiful websites are often surprisingly difficult for AI to understand.
Everything is described differently
Instagram, LinkedIn, directories and the website all use different categories, locations or names, reducing confidence in the entity.
Expertise is implied, not stated
Minimal creative copy often avoids the precise explanations and quotable answers that search and AI systems need.
Reputation is disconnected
Reviews and press exist, but nothing clearly joins that authority to the person, service and work shown on the main website.
The 90-day method
Diagnose, clarify, publish and re-measure.
- 01
Diagnose what AI currently believes
Test high-intent questions across ChatGPT, Perplexity, Gemini and Google AI results. Map the sources, contradictions and gaps behind those answers.
- 02
Make the entity unambiguous
Align your name, services, location and proof across the site, schema, profiles and authoritative third-party sources.
- 03
Create quotable evidence
Publish clear service pages, useful answers, expert commentary and supporting visual content that can be extracted without losing its meaning.
- 04
Re-test the commercial questions
Repeat the baseline, document citation changes and identify the next strongest authority-building moves.
Bilingual by design
English visibility does not automatically travel into French.
AI answers are shaped by the language of the question and the sources available in that language. A French-speaking prospect may receive a very different shortlist from an English-speaking one.
I have a Master’s degree in English, grew up in France and have lived in the UK since 1998. The bilingual programme is researched and written bilingually—not translated as an afterthought.
Discuss bilingual visibilityClear commercial options
Buy the diagnosis, the implementation—or both with original imagery.
Diagnostic
AI Visibility Audit
£350
Visibility baseline, entity and source review, website and schema inspection, opportunity map and prioritised recommendations.
Book the auditFlagship
90-Day Programme
£2,500 English · £3,200 EN/FR
Audit, technical and content remediation, authority plan, implementation support and re-measurement against the baseline.
Start the conversationCombined
Visible & Credible
from £3,200
The 90-day programme plus a half-day branding shoot and an original image library built into the visibility work.
See the photographyOngoing monitoring is available from £650 per month. Prices exclude VAT.
Start with evidence
Find out what AI can—and cannot—see about your business.
I’ll test five commercially useful questions across the main AI search platforms and send you a short, honest snapshot. No automated score. No pitch disguised as a report.
Request the free check